Articles Tagged Marketing

Marketing a Low-Budget Indie Black Sci Fi Film

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Sharon Lewis is the creator behind the indie sci-fi film Black Girl Begins. In her debut piece for The Independent, Lewis writes about how she drew on energies of the under-served community of Afropunk women to market and distribute her film. She offers valuable advice to filmmakers on how to use social media and crowd funding as marketing and research tools, how to choose festivals wisely, and how to “re-define” a theatrical release. Brown Girl Begins is based on the award-winning novel Brown Girl in the Ring by Nalo Hopkinson.